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How ICE Marine saw a 312% increase in organic website visits from the UK and US, while also ranking for 44 new keywords.

Services provided

Website Design & Development



ICE Marine is recognised for the Bladerunner boat series, which broke the Round Britain World Record by 3.5 hours and remains the holder of this record today. Additionally, they also constructed the vessel used by David Beckham to travel to the 2012 Olympics opening ceremony, as part of the torch’s 8000-mile journey.

The Brief

ICE Marine approached ZENTA Digital to enhance and improve their existing website design and functionality while also fixing issues that were previously left unresolved by another web design agency.

Not only was ZENTA Digital tasked with these vital areas of web improvement, but also asked to aid ICE Marine with the launch of its new range of power craft, SANTOKU.

Our Approach

We ran a full website audit to identify outstanding issues, we acted quickly upon approval to resolve all problems and ensure no downtime occurred.

Once the outstanding issues were taken care of, we progressed into having many conversations and brainstorming sessions with ICE Marine to understand their goals and vision for the launch of the new range of boats.

“Excellent customer service. We set out to make a few small changes to our website with help from ZENTA Digital which led to a much larger project to update our whole company website.

Alfie and team were incredibly patient and helpful throughout the project – always flexible and willing to dedicate time to achieve our goals.

They have proven trustworthy, honest and reliable, never deviating from their original quote, a rare occurrence these days. Thoroughly recommended.”

Jeremy Watts Managing Director

Ongoing Support

ICE Marine made the collective decision to migrate and host their website on our fast, reliable servers with a guaranteed uptime of 99.99%. In addition to this, ICE Marine also receives monthly website plugin updates and monthly website reports that share detailed insights and statistics about their website’s performance.

Since the launch of the refreshed ICE Marine website, they have seen a 127% increase in organic visits in the UK, while also ranking for 44 new keywords.