TOUGH RUNNER
SERVICES PROVIDED: GOOGLE PPC | SOCIAL MEDIA MARKETING
233%
INCREASE IN
MONTHLY REVENUE
90%+
OCCUPANCY FOR ALL EVENTS HOSTED
16.46%
GOOGLE PAY PER CLICK CLICK THROUGH RATE
1700+
EVENT TICKETS SOLD IN OUR FIRST MONTH
ABOUT TOUGH RUNNER
Tough Runner stands as a well known event organiser, organising events for marathons, duathlons and triathlons all over the UK. Tough Runner has created a unique reputation, creating a community of passionate fitness enthusiasts. With each event strategically curated to deliver unforgettable experiences, Tough Runner remains at the forefront of the endurance event landscape.
£50,000 IN OUR FIRST MONTH OF PAID GOOGLE AND SOCIAL MEDIA MARKETING
Tough Runner approached us to run both Google PPC campaigns Google GDN campaigns and Social Media Marketing campaigns. All of which came together as apart of our strategic marketing strategy.
We created targeted ppc campaigns tailored to Tough Runners audience demographics and event offerings. Through strategic keyword targeting, compelling ad copy and optimised landing pages, we aimed to drive qualified traffic and maximise conversions.
Alongside our ppc and gdn campaigns, we also ran social media marketing campaigns across Facebook and Instagram. Developing highly engaging social media ad campaigns that were visually appealing and took advantage of the existing audience while also bringing in new athletes to take part in the events. All of which boosted brand awareness, engagement and ultimately allowed us to sell more tickets than ever before.
MANAGING REALISTIC EXPECTATIONS
Throughout our collaboration with Tough Runner, we placed a strong emphasis on managing realistic expectations by setting authentic, transparent and realistic goals. In the early days of our partnership, we set out to achieve a 50% increase in monthly revenue through our marketing efforts. This goal was carefully created based on market analysis and the clients aspirations for growth.
However, by working with our marketing specialists, that strategically planned and executed our strategy, we surpassed our initial projections, resulting in an impressive 233% increase in monthly revenue totalling £50,000.
WHAT OUR CLIENTS SAY
“We have found Alfie & his team very proactive in Web-designing, coming up different ideas & a bespoke approach. We are very pleased with the website designed by Zenta. They have also been very responsive to any requests for changes/updates throughout the process of Web-development and since the website went live.”
ADAM NEWTON
TOUGH RUNNER
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